Tag: editing
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The Small Business Guide to Strategic Communications
A strong communications strategy can be a game-changer for small businesses and entrepreneurs. I’ve created a step-by-step guide to building a strategy that works for you. Step 1: Define GoalsBe clear about what you want to achieve – brand awareness, lead generation, customer loyalty, or something else. Specific goals will be key to shaping your…
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Editing like a Pro: How to Sharpen Your Words
Every strong piece of communication has one thing in common: it’s been edited – often many times. Editing is the unsung hero of great storytelling, marketing, and brand building. It’s where ideas turn into clarity, which turns into impact. Here’s a guide to the best editing methods, plus how you can apply them. 1. Start With…