Tag: small business

  • The Power of Storytelling in Business Communication

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    Fiona Azizaj
    in

    Stories are one of the oldest forms of human connection – and in business, they can be your strongest communication tool. Why Stories WorkWe’re wired to remember narratives more than facts. Stories tap into emotions, making your message relatable and memorable. How to Use Storytelling Effectively Pro Tip: Even your brand origin story can be…

  • The Small Business Guide to Strategic Communications

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    Fiona Azizaj
    in

    A strong communications strategy can be a game-changer for small businesses and entrepreneurs. I’ve created a step-by-step guide to building a strategy that works for you. Step 1: Define GoalsBe clear about what you want to achieve – brand awareness, lead generation, customer loyalty, or something else. Specific goals will be key to shaping your…